Executive Certificate in Social Media Strategy Formulation
-- viewing nowSocial Media Strategy Formulation: This Executive Certificate equips marketing professionals and business leaders with the skills to build high-performing social media strategies. Learn to develop content calendars, manage social media analytics, and leverage influencer marketing.
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Course details
• Defining Social Media Goals & Objectives & KPIs
• Content Strategy Development & Planning
• Social Media Advertising & Paid Media Strategies
• Community Management & Engagement
• Social Listening & Brand Reputation Management
• Measurement & Analytics: Tracking ROI and Performance
• Crisis Communication & Risk Management on Social Media
• Legal and Ethical Considerations in Social Media
• Social Media for Specific Industries (Case Studies)
Career path
Career Role | Description |
---|---|
Social Media Manager (UK) | Develop and execute social media strategies, manage campaigns, and analyze performance for UK-based brands. Requires strong analytical and communication skills. |
Digital Marketing Specialist - Social Media (UK) | Create engaging social media content, manage social media advertising campaigns, and track key performance indicators (KPIs) for UK clients. Excellent understanding of social media algorithms is crucial. |
Social Media Strategist (UK) | Develop and implement long-term social media strategies, aligning with overall marketing objectives for UK markets. Requires strategic thinking and deep understanding of audience segmentation. |
Content Creator - Social Media (UK) | Produce high-quality, engaging social media content across various platforms for UK-based companies. Strong visual communication skills and creativity are essential. |
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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